Welcome to the blog!

We've got fun and games! Here we discuss market trends, give marketing and business advice, and write instructions on how to conduct proper gaming market research.

Changes Coming to Our Pricing Plans – Here’s What You Need to Know
Mar 7, 2025
We’ve got some big updates to share! We’re rolling out new pricing plans to give you more flexibility and even more features.
Read more
Exploring the Steam wishlists/sales ratio
Apr 29, 2024
In this article we will explore how various factors, like price, Early Access, and review scores affect how wishlists translate into sales.
Read more
Exploring the PC Game Engine Landscape
Sep 17, 2023
We have compiled some interesting data about the market share of various game engines. In this article we will use technologies data from SteamDB and a custom revenue estimation algorithm to explore the PC game engine landscape. So without further ado, let's jump right in!
Read more
Infographic: Steam video game market report
Sep 12, 2023
We've put together an infographic that explores the Steam gaming market in 2023
Read more
What makes people review your game? A deep dive into the Steam's sales/review ratio
Jul 23, 2023
Reviews have traditionally been used as a quick way to gauge game sales on Steam. We know reviews aren't the best way to estimate sales, but it's still important to know what makes people write a review for your game, since reviews are an important factor on which the success of the game itself depends.
Read more
How to do market research for your indie game
May 31, 2023
When they hear the word marketing, most developers think of buying ads and sending keys to YouTubers, but they completely ignore market research, the first and the most important part of marketing.
Read more
How to accurately estimate Steam game sales
May 13, 2023
In this article, we'll explore several methods of estimating game sales on Steam. At the end, we will come to an algorithm that estimates sales and revenue much more accurately than the review based approach.
Read more
A new way to estimate steam game sales.
Jan 20, 2023
Currently, the only way to estimate Steam game sales is using reviews. Review based estimations can show a trend, but are not very accurate at estimating individual game sales, as sales/review ratio can vary wildly between games.
Read more